For the launch of the new video clip for Feid's song "El cielo", I collaborated with a director specialized in 3D. We were inspired by the appearance of a crocodile, which inspired us to make the connection between Feid and the Lacoste brand.

We created a collaborative ad between the artist and the brand, focusing on authenticity and roots. We drew inspiration from the singer's authentic image and the Lacoste crocodile, a symbol that has been present since the brand's creation. We worked on the message through the voice-over and the outfits to link them and remain authentic to each other's codes. The result is a strong and original collaboration.